Last Updated: June 22, 2025

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1. Introduction

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Elite Kleanz ("we," "us," or "our") is committed to protecting and respecting your privacy. This policy explains how we collect, use, store, and protect the personal information you provide to us when you use our website, https://www.elitekleanzvaletingmanchester.co.uk (the "Website"), create a member account, purchase our online courses, or book our car detailing services.

We are the data controller responsible for your personal data. By accessing our Website, creating an account, or using our services, you agree to the practices described in this policy.

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2. What Information We Collect

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We may collect the following types of personal information:

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• Contact Information: Your name, email address, phone number, and physical address.

• Service & Booking Information: Details about your vehicle and the service required, including dates and times for appointments.

• Account Information: If you create an account in our members' area, we collect your name, email address, and password.

• Transaction Information: Details about courses or services you purchase from us, billing address, and transaction history. Please note: We do not collect or store your full credit/debit card information. This is handled securely by our third-party payment processors.

• Enquiry Information: Any information you provide when you contact us via our website form, email, or phone.

• Marketing & Communications Data: Your preferences for receiving marketing from us and your communication preferences.

• Website Usage Information: Information collected via cookies and analytics tools, such as pages visited, time spent on site, and IP address. For more details, see our Cookie Policy.

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3. How We Collect Information

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We collect information directly from you when you:

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• Fill out forms on our website (e.g., contact, quote request).

• Create a member account.

• Purchase a course or service.

• Contact us directly via email or phone.

• Interact with our website (via cookies).

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4. How We Use Your Information (Purpose & Legal Basis)

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We use your personal information for the following purposes, based on specific legal grounds under UK GDPR:

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• To Provide Services & Quotes: To provide information, schedule bookings, and carry out our detailing services. (Legal Basis: Performance of a contract).

• To Manage Your Member Account: To create and maintain your account, allowing you access to our courses and member-exclusive content. (Legal Basis: Performance of a contract).

• To Process Payments: To facilitate secure payment for our courses and services through our payment processors. (Legal Basis: Performance of a contract).

• To Communicate With You: To respond to enquiries, send booking confirmations, provide service updates, and manage your account. (Legal Basis: Legitimate interests – providing excellent customer service).

• Marketing Communications: To send you information about our services, new courses, and special offers via email, if you have opted-in to receive such communications or have purchased from us (you can opt-out at any time). (Legal Basis: Consent or Legitimate Interests).

• To Improve Our Services & Website: Using analytics to understand how visitors use our site and identify areas for improvement. (Legal Basis: Consent for non-essential cookies / Legitimate interests).

• To Comply with Legal Obligations: For record-keeping required by law (e.g., for tax purposes). (Legal Basis: Legal obligation).

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5. Data Sharing

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We do not sell your personal information. We only share your data with trusted third-party service providers who help us operate our business. These include:

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• Website, Course & Email Platform: Wix Studio (hosts our website, members' area, course content, and facilitates email marketing).

• Email Marketing Platform: Mailchimp (to manage and send email communications).

• Payment Processors: Wix Payments, Stripe, and Adyen N.V. (to securely process your payments. We do not store your card details).

• Analytics Providers: Google Analytics and Wix Analytics (to understand website traffic).

• Advertising Partners: Google and Meta (Facebook/Instagram) (to help measure the effectiveness of our advertising campaigns).

• Embedded Tool Providers: Google Maps (to display our location).

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We only share the minimum information necessary and ensure these providers have robust data protection measures. Where providers are based outside the UK, we ensure appropriate safeguards are in place.

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6. Data Security

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We implement appropriate technical and organisational measures to protect your personal information, including secure website hosting via Wix, password protection, and limiting data access.

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7. Data Retention

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• Client & Transaction Records: Retained for 7 years to comply with tax and legal obligations.

• Member Account Information: Retained for as long as your account is active. If you close your account, your data will be deleted within a reasonable period.

• Enquiry Data (non-client): Retained for 1 year after our last contact.

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8. Your Data Protection Rights (Under UK GDPR)

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You have the right to access, rectify, erase, restrict, or object to the processing of your personal data. To exercise any of these rights, please contact us. You can unsubscribe from our marketing emails at any time by clicking the "unsubscribe" link in the email footer.

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9. Children's Privacy

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Our services and website are not intended for individuals under the age of 18.

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10. Cookies

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Our website uses cookies. For detailed information, please see our separate Cookie Policy.

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11. Changes to This Policy

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We may update this policy. Changes will be posted on this page with the updated "Last Updated" date.

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12. How to Contact Us

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If you have questions, please contact Elite Kleanz at: Email: jake@elitekleanz.com Phone: 07310 959 584

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You also have the right to lodge a complaint with the UK's Information Commissioner's Office (ICO) (www.ico.org.uk).